Marketing Dashboard

What a marketing lead actually needs: what we published, how it performed, against what target.

Vertical: Analytics · Status: ⬜ Planned Back to Analytics · workflows index

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Trigger

Continuous.

Flow

content produced (blogs - scripts - creatives)
        |
+ published outcomes        <- missing today
        |
+ program results           <- missing today
        |
+ spend                     <- missing today
        |
tenant-facing dashboard

What exists versus what is needed

What exists is a platform admin dashboard - activity and token spend.

A marketing lead has no view of what their content did. Instagram metrics sync for learning, not for reporting, and nothing measures a program against the rupee targets page 2 sets per play.

Deliverable ⑤ is this, and it stays 🟡 partial until outcomes are captured.

Agents involved

Would read from the intelligence layer, and is a primary consumer of the performance_fact and choice_event kinds.

Blocked on

Outcome capture. Nothing records what happened after publishing.

This is the same missing plumbing the Learning Agent needs - build it once and both unlock.

Roadmap source

Deliverable ⑤ (page 5); A6 Analytics (page 2); Deep Analytics / Call Analytics (page 3) — see roadmap_ref_extracted.md.